In the News

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Holiday shopping: Tips for using AI to compare prices and get gift inspiration

How can AI tools help consumers find the best deals and tackle the holiday shopping list? Associate Professor of marketing Purvi Shah spoke with NBC Boston about the technology driving retail transformation. "AI can help you compare products and prices across stores. It can also give you review summaries that can help you evaluate various product options based on those review summaries," Shah said. "All of this is done very efficiently."

The Worcester Guardian

The Worcester Guardian reported on the research work of Roee Shraga, an assistant professor of computer science and data science. Shraga has been awarded a National Science Foundation grant to explore the "human-in-the-loop" concept, which is focused on the importance of human involvement to improve the quality of data in artificial intelligence processes.