In the News

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Holiday shopping: Tips for using AI to compare prices and get gift inspiration

How can AI tools help consumers find the best deals and tackle the holiday shopping list? Associate Professor of marketing Purvi Shah spoke with NBC Boston about the technology driving retail transformation. "AI can help you compare products and prices across stores. It can also give you review summaries that can help you evaluate various product options based on those review summaries," Shah said. "All of this is done very efficiently."

Watch the report from NBC Boston
WGBH
Tracking Massachusetts' Disappearing Whip-Poor-Wills

 

WGBH’s “Morning Edition” profiled bird research by Associate Teaching Professor Marja Bakerman, “Tracking Massachusetts’ Disappearing Whip-Poor-Wills”. The research project, a collaboration between WPI and Mass Wildlife, features catching and putting GPS tags on the birds to collect data on their travels,” the report stated.  

Vineyard Gazette
Tracking Rare Whippoorwills on the Island

The Vineyard Gazette included WPI wildlife research in its article. “Marja Bakermans, a researcher at WPI who focuses on migratory songbirds, began a study last year where she outfitted whippoorwills with geolocator backpacks to track the exact spots where the birds winter,” the Gazette reported.