In the News

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Holiday shopping: Tips for using AI to compare prices and get gift inspiration

How can AI tools help consumers find the best deals and tackle the holiday shopping list? Associate Professor of marketing Purvi Shah spoke with NBC Boston about the technology driving retail transformation. "AI can help you compare products and prices across stores. It can also give you review summaries that can help you evaluate various product options based on those review summaries," Shah said. "All of this is done very efficiently."

Watch the report from NBC Boston
Boston Globe
How much battering can a brain take?

The Boston Globe profiled research by biomedical engineering professor Songbai Ji in this article. Ji is developing animated brain maps that show how brain tissue deforms and stretches after impact, which could prove valuable in understanding concussions. “Ji hopes someday to show players and coaches what each hit has probably done to the brain - the minute it happens.

Fox News Radio
A New Way to Measure Potential Football Concussions

Bill Marcus interviewed Professor Songbai Ji, biomedical engineering, about his research using advanced neuroimaging to develop highly specific computer models of the head and brain to better diagnose concussions in real time. Ji’s work is funded by two grants from the National Institutes of Health.